Social Media and Digital Marketing
Specialized Diploma

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Why Study Social Media and Digital Marketing at NCC?

The Social Media and Digital Marketing Specialized Diploma is designed for students looking to specialize in the rapidly-changing field of social media and digital marketing, or upskill their knowledge in this growing sector of marketing and advertising. This specialized diploma is ideal for students who want to develop their skillset in social media and digital marketing and incorporate digital tactics into traditional promotional programs.

 

What You'll Learn

Students will learn methods of communicating and marketing a product, service, or idea using various digital and social media tools. This specialized diploma is designed to meet the needs of students who want to focus on digital and/or social media marketing as well as those who wish to supplement their career in the social media and digital marketing field. Students will review different types of digital and social media channels, learn how to develop digital marketing strategies and tactics, and develop innovative digital and social media campaigns. The courses completed for this specialized diploma can be applied toward NCC’s Associate in Applied Science (AAS) Degree in Marketing.



Semesters: 3

Credits: 20

College Catalog: View Curriculum

Program Map: Download PDF

Locations: Bethlehem

Program Overview:

The Social Media and Digital Marketing Specialized Diploma is designed for students looking to specialize in the rapidly-changing field of social media and digital marketing, or upskill their knowledge in this growing sector of marketing and advertising. This specialized diploma is ideal for students who want to develop their skillset in social media and digital marketing, and the courses completed can be applied toward NCC’s AAS Degree in Marketing.



Future Career Paths

The Social Media and Digital Marketing Specialized Diploma offers students the opportunity to earn a specialized credential in the field of digital marketing. This specialized diploma is designed for traditional students looking to focus in digital marketing, as well as working professionals who need to enhance their skillset in digital and online marketing. Further, this is a stackable diploma, in that the courses completed for this specialized diploma can be applied toward NCC’s AAS Degree in Marketing.

  • Social Media Coordinator
  • Digital Marketing Coordinator
  • Digital Marketing Specialist
  • Paid Media Specialist
  • Social Media Specialist
  • Online Marketing Specialist

Need Help Deciding?

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